Helps prevent cavities, gingivitis, plaque. Helps remove & prevent stains. ADA (American Dental Association) Accepted. Whitens teeth (Whitens teeth with an advanced whitening ingredient that gently removes surface stains). Removes surface stains. Helps prevent new surface stains. Colgate Total Advanced Whitening Paste has a combination of triclosan for gingivitis protection and fluoride for cavity protection: Helps prevent cavities; Helps prevent gingivitis; Helps prevent plaque buildup. And Also: Fights tartar buildup; Fights bad breath. The ADA Council on Scientific Affairs' Acceptance of Colgate Total Advanced Whitening toothpaste is based on its finding that the product is effective in helping to prevent and reduce tooth decay, gingivitis and plaque above the gumline and bad breath, and to whiten teeth by removing surface stains, when used as directed. Made in U.S.A.