Helps prevent cavities, gingivitis, plaque. Fights tartar buildup. Whitens teeth. ADA Accepted (American Dental Association). As soon as you finish brushing, bacteria start to build up on your teeth and cause - cavities; gingivitis; plaque; and also - tartar; bad breath. Colgate Total Whitening has a combination of triclosan for gingivitis protection and fluoride for cavity protection. It has a breakthrough cleaning ingredient to whiten your teeth by gently removing surface stains. Brush at least twice a day and you'll know your teeth are cleaner, whiter and your breath will be fresher around the clock. For a naturally beautiful smile and a clean mouth. The ADA Council on Scientific Affairs acceptance of Colgate Total Whitening Toothpaste is based on its finding that the product is effective in helping to prevent and reduce tooth decay, gingivitis and plaque above the gumline, and to whiten teeth by removing surface stains, when used as directed. (Council on Scientific Affairs-American Dental Association). Made in U.S.A.
